Aqari Marketing
A high-conversion, bilingual marketing website for a Middle Eastern real estate CRM.
Year
2024
Role
Frontend Developer & UI Engineer
Category
Websites
Tech Stack
Project Overview
Before launching their complex CRM, Aqari needed a public-facing marketing website that could instantly communicate their core value proposition: Speed-to-lead automation. The goal was to create a landing page that feels trustworthy, modern, and perfectly localized for the UAE market.
The Challenge
Designing for the GCC region requires more than just translating text; it requires careful consideration of RTL (Right-to-Left) layouts, local currency formatting, and cultural aesthetics. The challenge was to build a blazing-fast, bilingual marketing site that converts visitors into leads.
The Approach
I developed a clean, minimalist editorial layout using Next.js for superior SEO and page speed. I integrated smooth scroll animations and clear call-to-actions, ensuring the brand colors (deep teal and crisp white) evoked the necessary trust required for B2B financial and real estate software.
Key Features
- ✦ Bilingual Support (English & Arabic)
- ✦ Conversion-Optimized Layout
- ✦ Dynamic Pricing Tables
- ✦ Ultra-fast Next.js Server Rendering